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Guides

Plain answers to the questions shop owners ask about AI assistants, with sources.

Is Cloudflare blocking ChatGPT from my shop?

Since July 2025 Cloudflare blocks known AI crawlers on new sites by default. Here's how to tell, and how to let AI search in while keeping training out.

Shopify robots.txt for AI search: what to add

How to edit robots.txt.liquid on Shopify so ChatGPT, Claude, Perplexity and Google's AI can find your products, line by line.

AI search crawlers vs AI training crawlers: which to block

Every AI crawler, what it is for, and why blocking the wrong one hides your shop from AI search. Kept current every week.

Why AI assistants see a blank page on some shops

Most AI crawlers read the raw HTML and don't run JavaScript. If your products only appear after scripts run, AI assistants can't see them.

Product data for AI shopping: what ChatGPT needs to recommend you

The schema.org fields AI shopping tools read (name, price, currency, availability) and how to check your shop has them.

Custom-built shop? Your product data is probably missing

Shopify includes product data for AI shopping out of the box. Shops built by a developer, or on OpenCart, PrestaShop, Magento, Wix or Squarespace, often don't. Here's how to check, and the one template that fixes every product.

Do I need an llms.txt file for my shop?

llms.txt is widely sold as a way into AI search. The evidence says crawlers barely read it. Here's what actually decides whether AI can see your shop.